Even the most sophisticated dashboards can tell half-truths.
You might have GA4, Looker Studio, and HubSpot perfectly connected — but if your team doesn’t trust the numbers, or if insights aren’t driving decisions, you’re leaving growth on the table.
87% of organizations are still in early data-maturity stages (Gartner).
Those that reach maturity are 23× more likely to outperform in customer acquisition (McKinsey).
So — where do you stand?